{"id":1475,"date":"2018-06-02T12:03:26","date_gmt":"2018-06-02T10:03:26","guid":{"rendered":"http:\/\/gerenwa.com\/wordpress\/?post_type=dt_portfolio&#038;p=1475"},"modified":"2018-09-25T10:03:18","modified_gmt":"2018-09-25T08:03:18","slug":"transmission-vin","status":"publish","type":"dt_portfolio","link":"http:\/\/gerenwa.com\/wordpress\/project\/transmission-vin\/","title":{"rendered":"transmission.vin"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css=&#8221;.vc_custom_1529659851596{margin-top: 50px !important;margin-bottom: 30px !important;}&#8221;][vc_column][vc_btn title=&#8221;&#8221; style=&#8221;outline-custom&#8221; outline_custom_color=&#8221;#bbbbbb&#8221; outline_custom_hover_background=&#8221;#bbbbbb&#8221; outline_custom_hover_text=&#8221;#ffffff&#8221; shape=&#8221;square&#8221; i_icon_fontawesome=&#8221;fa fa-angle-left&#8221; add_icon=&#8221;true&#8221; link=&#8221;url:https%3A%2F%2Fgerenwa.com%2Fwordpress%2Fportfolio%2F|||&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;transmission.vin \u2013 Transmedia Recruiting Game&#8221; font_container=&#8221;tag:h1|font_size:50|text_align:left|color:%230099cc&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;][vc_empty_space height=&#8221;30px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text]<strong>NEWS: transmission.vin has won <a href=\"https:\/\/www.personalwirtschaft.de\/der-job-hr\/personalwirtschaftspreis\/artikel\/deutscher-personalwirtschaftspreis-die-sieger-in-den-kategorien-stehen-fest.html\">the German HR Awards 2018<\/a> in the category &#8220;Recruiting&#8221;, as well as a Red Dot Award: Communication Design 2018 for &#8220;Interface &amp; Experience Design&#8221;, is an Automotive Brand Contest Winner 2018 in the &#8220;Architecture &amp; Events&#8221; segment and has received Stevie Award Gold for Achievement in Recruitment. Whew!<\/strong><\/p>\n<p>Traditional recruiting doesn&#8217;t win the best digital talent; you need to speak &#8220;Digital&#8221;: our gamified project on behalf of <a href=\"http:\/\/daimler.com\">Daimler AG<\/a> &amp; their marques <a href=\"https:\/\/www.mercedes-benz.com\/\">Mercedes-Benz<\/a> and <a href=\"https:\/\/www.smart.com\/en\/en\/index.html\">Smart<\/a> combined a gripping car-hacking plot with actors, puzzles, a secret website, an app and hands-on live programming of real cars, taking place at &#8220;the largest tech conference in the world&#8221; (Inc.), <a href=\"http:\/\/websummit.com\">Web Summit<\/a> 2017.<\/p>\n<p>Visit <a href=\"http:\/\/transmission.vin\">transmission.vin<\/a> using desktop devices running Chrome in order to get an initial feel for the game \u2013 please note that the website is <em>only<\/em> <em>one<\/em> component of the overall game, and that you will not be able to complete the game without the other components.[\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]\n\t\t\t<!-- START transmission.vin REVOLUTION SLIDER 6.7.2 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_9_1_wrapper\" data-source=\"gallery\" style=\"visibility:hidden;background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_9_1\" style=\"\" data-version=\"6.7.2\">\n\t\t\t\t\t<rs-slides style=\"overflow: hidden; position: absolute;\">\n\t\t\t\t\t\t<rs-slide style=\"position: absolute;\" data-key=\"rs-33\" data-title=\"Slide\" data-anim=\"adpr:false;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/\/gerenwa.com\/wordpress\/wp-content\/plugins\/revslider\/sr6\/assets\/assets\/dummy.png\" alt=\"\" title=\"transmission.vin\" class=\"rev-slidebg tp-rs-img rs-lazyload\" data-lazyload=\"\/\/gerenwa.com\/wordpress\/wp-content\/uploads\/2018\/06\/Transmission-1.jpg\" data-no-retina>\n<!---->\t\t\t\t\t<\/rs-slide>\n\t\t\t\t\t<\/rs-slides>\n\t\t\t\t<\/rs-module>\n\t\t\t\t<script>\n\t\t\t\t\tsetREVStartSize({c: 'rev_slider_9_1',rl:[1240,1024,778,480],el:[],gw:[1240],gh:[600],type:'hero',justify:'',layout:'fullwidth',mh:\"0\"});if (window.RS_MODULES!==undefined && window.RS_MODULES.modules!==undefined && window.RS_MODULES.modules[\"revslider91\"]!==undefined) {window.RS_MODULES.modules[\"revslider91\"].once = false;window.revapi9 = undefined;if (window.RS_MODULES.checkMinimal!==undefined) window.RS_MODULES.checkMinimal()}\n\t\t\t\t<\/script>\n\t\t\t<\/rs-module-wrap>\n\t\t\t<!-- END REVOLUTION SLIDER -->\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1526651421330{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_custom_heading text=&#8221;Project Details&#8221; font_container=&#8221;tag:h2|font_size:30|text_align:left&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text]With the project, we were able to converge Daimler&#8217;s HR &amp; IT objectives with brand promotion in a fun fashion, whilst pointing into a fictional, digitally integrated automobile future.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243; css=&#8221;.vc_custom_1529659717148{padding-top: 30px !important;}&#8221;][vc_custom_heading text=&#8221;Concept &amp; Realisation&#8221; font_container=&#8221;tag:h2|font_size:30|text_align:left&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text]<\/p>\n<ul>\n<li>Prof. Dr. Steffen P. Walz, gerenwa &amp; Swinburne University of Technology, Centre for Design Innovation<\/li>\n<li>Alex Perrin &amp; Joshua Tatangelo, 2pt Design Studio<\/li>\n<li>Bertram Duerr, Seona Bellamy, Dom Willmott, Will Muhleisen, Aliena Leonhard, Swinburne University of Technology, Centre for Design Innovation<\/li>\n<li>Dr. Daniel Thommes, Neon Alpha<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Gameful transmedia recruiting.<\/p>\n","protected":false},"author":7,"featured_media":1477,"comment_status":"closed","ping_status":"closed","template":"template-microsite.php","dt_portfolio_category":[10],"dt_portfolio_tags":[],"_links":{"self":[{"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/dt_portfolio\/1475"}],"collection":[{"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/dt_portfolio"}],"about":[{"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/types\/dt_portfolio"}],"author":[{"embeddable":true,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1475"}],"version-history":[{"count":17,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/dt_portfolio\/1475\/revisions"}],"predecessor-version":[{"id":2016,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/dt_portfolio\/1475\/revisions\/2016"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/media\/1477"}],"wp:attachment":[{"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1475"}],"wp:term":[{"taxonomy":"dt_portfolio_category","embeddable":true,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/dt_portfolio_category?post=1475"},{"taxonomy":"dt_portfolio_tags","embeddable":true,"href":"http:\/\/gerenwa.com\/wordpress\/wp-json\/wp\/v2\/dt_portfolio_tags?post=1475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}